Suitcase Dehydration
Art direction / Design
Cholera Vaccination
An integrated campaign to consumers and healthcare professionals, raising awareness of cholera and dehydration as a potentially serious issue for travellers.
Channels:
• Sales Force Materials
• eDetailer
• Direct Mail and eDMs
• In-Clinic Posters and Brochures
• Online Consumer Advertising
• Journal Advertising
• eDetailer
• Direct Mail and eDMs
• In-Clinic Posters and Brochures
• Online Consumer Advertising
• Journal Advertising
Result:
RX Club – excellence
Global Awards – finalist
Global Awards – finalist